Head of UK Sales

Posted March 11, 2025

Job Purpose:

The Head of UK Sales will lead the development and execution of HWM Global’s UK sales strategy across the UK and Ireland, driving sustainable revenue and margin growth through a focused, structured commercial approach of direct sales to end customers, and establishment / deepening of strategic relationships with key partners and Value Added Resellers (VARs). You will have ultimate responsibility and accountability for growth of Return on Sales (ROS) in the UK, and work in collaboration with the Head of Business Development and Applications and the Head of Project Delivery to execute revenue and margin growth initiatives across our core offerings in the Water and Wastewater sectors for the UK and Ireland. This senior leadership role requires strong strategic vision, commercial expertise, and proven team leadership capability, ideally within the UK and Ireland Water and Wastewater industry.

Job Title: Head of UK Sales

Reports to: Commercial Director

Location: Cwmbran or Home Based, with Extensive Domestic Travel

Working Hours: 37.5hrs/week, as required to fulfil the duties of the role

Download PDF Version of Job Description here: HWM Global – Head of UK Sales

Core Responsibilities:

Strategic Leadership: Develop and execute a clear domestic sales strategy that accelerates revenue and margin growth across our portfolio of existing solutions, via a primary direct sales strategy at an enterprise level within UK Water and Wastewater utilities.
Market Expansion: Identify, evaluate, and prioritise high-value market opportunities for key focus clients to drive revenue growth and profitability via a clearly defined sales methodology to position HWM Global as the go to company for water and wastewater network monitoring solutions.
Team Leadership: Lead, coach, and develop a team of highly skilled key account managers to drive strong sales growth and margin expansion through closer collaboration with end clients to drive value and deepen relationships at all levels within the UK & Irish Water and Wastewater industry.
Forecasting & Reporting: Deliver structured, accurate forecasting and performance reporting of our core domestic market, for both short-term (current quarter/half year) and long-term (1-3 year horizon), and work collaboratively with other departments for integration within our financial and operational (SIOP) planning and management.
Sector Expertise: Maintain deep understanding of UK and Global Water and Wastewater industry trends, regulations, and customer requirements to feed into the newly formed Business Development and Applications function of the commercial team
Cross-Functional Collaboration: Work closely with peers in the Commercial Team, Product Management, Engineering, Operations, and Finance to align commercial strategy with organisational capabilities and outputs.
Industry Representation: Represent HWM Global at international conferences and trade shows to enhance brand presence and strategic positioning. Champion a culture of continuous improvement, adaptability, and results-driven performance.

Qualifications / Relevant Experience:

Proven senior sales leadership experience in the UK or internationally, implementing and delivering results via a strategic selling / solution sales methodology, specifically within the water, environmental, & technology sectors.
Demonstrated ability to lead teams and drive cross-functional collaboration.
Strong analytical skills, with the ability to interpret market data and build compelling business cases.
The capability to solve problems on a daily basis, with sustainable and value-adding solutions that fit alongside the strategic objectives of the business.
Bachelor’s or Master’s degree in Business, Engineering, or a related discipline.

About you:

Strategic thinker with a strong commercial mindset, and ability to drive the adoption of strategic initiatives from development to implementation
Skilled team leader capable of building high-performance cultures across remote and distributed teams.
Confident communicator, with the enthusiasm, persistence and skill to take colleagues on a journey towards positive changes in the business.
Commercial acumen and a track record of delivering Return on Sales growth through strategic initiatives and tenacity.
Excellent communication and stakeholder management skills, with the ability to influence at all levels.
Commitment to ongoing professional development and team training.
Adaptable, resilient, and comfortable working in dynamic, fast-paced environments.
Highly results-oriented, motivated by achieving ambitious growth and personal development targets.

How to Apply

To apply for this role please email your CV and covering letter to [email protected]